Browsing Category Online Mkt

A step-by-step process for creating a content machine

A step-by-step process for creating a content machine

Tuesday, April 4, 2023

Content Marketing should not be a campaign but a consistent activity. Content creation is such a riddle that gives a challenge to both types of marketers- 1) the marketers who do not have enough resources and can not generate enough content 2) the marketers who have resources and who produce content but whose efforts are ...

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ChatGPT by OpenAI

Is ChatGPT going to change the way Content Industry works?

Wednesday, January 25, 2023

How AI will shape the new world might be an intimidating aspect for you. However, one such tool which has stolen the limelight in the past few weeks is ChatGPT. This Open AI iteration has come up with a lot of potential and promises but is it really going to affect your personal and professional ...

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How Content Marketing is Helping Businesses in the Time of Pandemic

Monday, September 20, 2021

The covid-19 pandemic has turned our lives and businesses upside down. The ongoing crisis seems never-ending, which implies that we need to revive our ways of living according to the present scenario. Many companies, especially the hospitality industry, have suffered a massive setback. With many consumers restricting their movement, different companies struggle to improvise their ...

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Content Strategy

Avoid content mistakes to formulate your Digital Transformation Strategy

Tuesday, October 13, 2020

You may have informational content with a lovely presentation but if it is failing to move you closer to your organizational goals, it’s time for digital transformation. You may need to revisit your content strategy and its implementation. A focused and well-developed digital transformation strategy can help you fetch the desired results in terms of ...

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Reasons to Integrate your Landing Page with your CRM

Thursday, July 19, 2018

All businesses, be it B2C or B2B, face this pressing challenge in today’s digital era – the need to attract and hold the attraction of their audience, while getting them to share vital information. In other words, “quality lead generation” is what gives you an edge over your competitors. Landing pages are an essential component of ...

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Why Should You Care About Regular Health Check Up Of Your Business Website

Monday, September 4, 2017

So you have a business website to yourself which represents your brand in its entirety. And everything’s stable in terms of sales, conversions and you’re sitting all relaxed and comfortable in your chair. Is that enough? No! The work is only half done. When it comes to your business website, one thing’s for sure, you’re ...

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